Be a Guest Blogger

2 May

In the commercial insurance business, we are always looking for ways to get in front of business owners.  And, where do business owners hang out?  LinkedIn, Youngentrepreneur.com, and the like.  Our goal should be to ‘meet’ these business owners online, become an expert in their eyes and, eventually, bring them on as clients.  But, while the sites I mentioned are great starting points for doing just that, I think we should also do our research and find a few small business minded blogs where business owners come to learn about different aspects of running a successful business.  And what is one of the main things they should learn about (in my opinion, anyway)?  That’s right! Insurance!

When I first started trolling online and learning the ins and outs of marketing an insurance business online, I used to see blogs promoting a guest blogger and think, “Wow!  I wonder how that person became a guest blogger?”  But, guess what?  I’ve discovered it is MUCH easier than it seems.  All I did was send a private message to the blog owners requesting the ability to become a guest blogger and attach a copy of my super helpful article and, viola!  I was given the spot.

Want to check out my guest spot at Start Your Own Small Biz?  Here it is:

http://startyourownsmallbiz.com/guest-post-5-ways-to-save-on-small-business-insurance/

If nothing else, when someone googles you or your business, your guest post will pop up in the queue!

On the flip side, if you know of any great marketing gurus who may be interested in guest posting on this blog, please feel free to send them my email.  We already have one great guest blogger (who is currently writing another post for us – thanks Tribal Marketing!) but the more ideas we can get, the better!

Your turn:  Have you had the opportunity to be a guest blogger?  Send us the link and we’ll check it out!

 


Melissa Ash/NJ’s Business Insurance Lady
Irwin Edelstein Associates, Inc.

Tel: 732-549-1800 | 732-317-1979

http://www.njbusinessinsurancelady.com

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